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Do you know anything about the topic of lead generation? Do you need a quick primer to find out all you can? This article has all of the tips and tricks you need today. As soon as you get started reading it, you\’ll also be preparing yourself for future success. Test a small market sample if you are trying to generate leads in a new way or area of consumer spending. While online marketing can be very economical, you don\’t want to waste a lot of resources on something that\’s going to go bust. Test a sample and if it generates a few leads, go for it! Otherwise, simply live and learn and move on. Try a fax campaign to increase your lead generation. Fax may seem very 1980s in terms of business communication, but most companies still rely on